Arena Conferences Sponsorship Sales Executive

# of Openings


Sponsorship Sales Executive                London                   £Negotiable + Comms

The Company

Arena International, part of GlobalData Plc, runs over 80 international conferences and forums every year, with a thriving programme that is always expanding. Our portfolio spans numerous industry sectors and geographical regions, meaning the successful candidate will be open to travel internationally.


As a Sponsorship Sales Executive, you will report to the Head of Sales, and be responsible for ensuring achievement of revenue targets across a wide range of events thought the generation of new business, and repeat clients.


Key Competencies

  • IT knowledge and ability to use Microsoft: Outlook, Word, Excel and typing skills.
  • Ability to learn and quickly gain a working knowledge of new software (e.g. Salesforce)
  • Ability to plan and organise effectively ensuring maximum use of time throughout the day
  • Clear and articulate communicator
  • Persuasive and tenacious in approaching clients with ability to withstand rejection
  • Demonstrates initiative and resourcefulness
  • Ability to self motivate
  • Face to Face sales skills, and the ability to establish strong business relationships


Key Responsibilities



  • To research and build knowledge of topics through all available mediums ensuring understanding of prospects, products, services and competitors.
  • Gain and Expand general industry knowledge across Arena’s key sectors through press and online news servicesSales
  • To accurately identify and target the key decision maker within a qualified company and speak professionally and with enthusiasm regarding the product.
  • To build value throughout the sales process
  • To work with sales management in putting together an appropriate sales proposition and presenting this accurately to decision makers
  • To manage time effectively in working across multiple products at any given time 
  • On Site
  • To prepare event floor plans and exhibitor manuals
  • To thoroughly prepare for each conference/forum through highlighting client goals and objectives in order that we consistently deliver for our clients on site
  • To attend conferences/forums and provide on-site services to sponsors and exhibitors, including networking support, client entertainment etc.
  • To achieve on-site re-bookings for annual conferences through delivering on-site at conferences and building relationships
  • To attend relevant external summits, events or meetings where appropriate to support the sales process and lead generationReporting
  • Keep accurate records on relevant systems regarding client data and background to ensure appropriate management of client information
  • Provide management reports detailing pipelines, expected weekly revenue, event projected revenues etc. to managers – providing accurate information Interdepartmental Interaction
  • Liaising closely with the production team to ensure that sponsor speaker slots are update on materials
  • Arranging vendor marketing blasts with our in house conference marketing team
  • Working closely with the delegate sales team, providing sponsor wish lists and targeted prospectsKey Performance Indicators
  • Regularly achieves monthly sales targets in accordance with package requirements
  • Builds a quality lead base sufficient to achieve set Performance Indicators
  • Maintaining daily telephone performance  


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